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What is Vinyl Plank Flooring?

Often referred to as luxury vinyl plank or LVP flooring, vinyl plank flooring is a composite floor material designed to give the look and feel of hardwood floors while being more affordable and easier to maintain. As the name implies, it is crafted in individual vinyl planks that get installed in a manner similar to how a real wood floor is installed.

answering what is Vinyl Plank Flooring?
  • Mimics the look of real hardwood floors 
  • Fully waterproof flooring, making it suitable for use in bathrooms and kitchens 
  • Integrated backing helps reduce noise and makes floors feel warmer

Shop Vinyl Plank Flooring by Style or Color

Vinyl plank flooring is prized for its ability to accurately recreate the aesthetics of any popular wood flooring products. The LVP products carried by Empire are available in a wide range of styles, colors, and sizes. So whether you need a classic, warm-toned floor for a cozy cottage kitchen, or you have modern design goals that require stark, light-colored floors, there is a luxury vinyl plank flooring product at Empire that can meet your requirements.

White

Gray

Brown

Beige

Why Should You Choose Vinyl Plank Flooring?

As with other types of vinyl flooring, luxury vinyl plank is sought after for its combination of style, versatility, durability, and affordability. It’s most common with homeowners who love the look of hardwood but have budgetary or practical reasons for not using wood in their project. Maybe you’re remodeling a basement that occasionally takes on water, which would not be a suitable setting for real wood. If your home includes active kids or pets, you’ll love the durability and easy maintenance of LVP flooring. Or maybe you’re just watching your budget, and you want to save some money while still getting a floor that will look great for years to come. These are all excellent reasons to have Empire install vinyl plank flooring during your next project.

Totally Waterproof

LVP floors with Aqua Defense protection are built to stand up to high levels of moisture, including standing water.

Easy to Keep Clean

Go ahead and soak that mop—vinyl plank floors’ waterproof construction takes the worry out of cleaning, making them extremely easy to maintain.

Wood Look Floors, Anywhere

Vinyl Plank Flooring lets you enjoy the look of genuine wood floors in places the real thing dare not tread, including bathrooms, mudrooms, and even your basement.

Vinyl Plank Flooring features

Vinyl plank flooring is a popular material choice because it combines the best traits of both vinyl and wood floors into one convenient, affordable flooring product.

  • Looks and feels just like genuine hardwood, with realistic wood tones and grain textures
  • Available in a variety of plank widths, for increased style options and installation flexibility
  • Resistant to wear, fully waterproof, and can be installed in any room in the home—and even on stairs
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How Empire Today® Makes It Easy

  • Schedule a Free Estimate

    Click here or call 888-717-1726 and pick a convenient time. Same-day appointments are available.

  • In-Home Consultation

    A flooring professional will bring samples to your home, help you pick the right floors, measure your rooms, and give you an all-inclusive price estimate.

  • Professional Installation

    Professional installers will move your furniture, remove and haul away your old floor, install your new flooring, and clean up when they’re finished.

More than 3 Million Satisfied Customers and Counting

Vinyl Plank Flooring FAQs

Yes! All of the vinyl plank flooring offered by Empire is fully waterproof, thanks to the built-in Aqua Defense technology. That means whether it’s a small spill or a repeated exposure to wetness, you don’t have to worry about your floor getting damaged.

Loose, dry dirt and debris can be swept up, or you can use a vacuum cleaner on its hard surface setting. Cleaning spilled liquids or tough stains off of vinyl floors is also a breeze, thanks to its waterproof construction. Simply scrub with a mild household cleanser and wet mop any messes.

Like most vinyl flooring, LVP floors are renowned for being highly resistant to scratches, scuffs, and dents. The vinyl plank floors that Empire carries are covered by some of the industry’s best warranties—with some models offering lifetime warranties against fade and wear.

While LVP is designed to be easy to maintain, installing vinyl plank floors still requires a high level of technical expertise. From proper measuring and cutting to assessing whether the subfloor is suitable for a smooth installation, having vinyl plank floors installed is a job best left to professional flooring installers.

Thanks to our network of warehouses across the country, most plank vinyl floors can be installed with a minimal amount of lead time. In fact, if the product you choose is in stock at a nearby warehouse, Empire can schedule your installation to begin your floor project as soon as the very Next Day after your in-home consultation.

Ready for Your Vinyl Plank Flooring Installation?

If you’ve spent some time shopping for new flooring and have found yourself stuck trying to decide between wood and vinyl floors, then luxury vinyl planks may be exactly what you’re looking for. By combining the positive traits of each of those products, LVP flooring offers homeowners the chance to get floors that look great and are built to last, without the exorbitant price tag. Having vinyl plank flooring installed is an excellent way to add style, comfort, and value to your home.

Empire removes the stress and difficulty of vinyl plank flooring installation by making the entire floor shopping process as easy as possible. It all starts with our in-home consultation, where a flooring professional will bring hundreds of samples directly to you, discuss your needs and wants, and help you decide on the best product to meet them. The hassle-free experience continues with our quick flooring installation turnaround times—oftentimes as soon as the day after you finalize your product selection—and our assurance that we’ll leave the installation area cleaned up, with your furniture back in place, and your beautiful new floors ready to be enjoyed.

Learn More About Vinyl Plank Flooring

Vinyl plank flooring continues to grow in popularity because it offers so many benefits with few real downsides. Some customers are still wary about choosing any type of vinyl floors, because they have an image in their head of the old-timey linoleum flooring from a grandparents’ basement. But today’s vinyl floors, especially luxury vinyl plank flooring, can go toe-to-toe with the finest wood or tile products. Vinyl planks can be indistinguishable from hardwood, even upon close inspection. They are warmer underfoot than tile, and foot traffic on vinyl is usually quieter than on wood. Robust wear layers mean that vinyl planks don’t scratch or chip as easily as wood does, and the fully waterproof construction makes for easy floor care.

So what are the disadvantages of vinyl plank flooring? There aren’t many, but there are some things that homeowners should be aware of before making their decision. Unlike real hardwood floors, vinyl planks cannot be stained or refinished. If you tend to completely change your interior design style on a regular basis, you may be better served by real or engineered hardwood floors. And as a product made from synthetic materials, vinyl plank flooring is not as environmentally friendly as wood floors made from sustainable lumber. During your in-home consultation, the flooring pro from Empire will be able to answer all of your questions and help you weigh the pros and cons of vinyl plank flooring in order to fully understand whether it’s the best floor for your project.

Wondering how new floors will look in your home? Try on floors in your exact room.

  • 1 Snap a Pic Upload a photo of your room, or find one of our pictures you like.
  • 2 Choose a Floor Browse and sort by color, type, and more to find a floor that fits your style.
  • 3 See it in Your Room See how the floor looks in your space. You can even save it or share it.
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