Soft Touch, Easy Maintenance

Color Attraction
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Functional Comfort That’s Easy to Clean

Allure is carpet that you can count on! In addition to its beautiful shades living up to its name, this plush carpet comes with the functionality you need for your busy household. Comfort is key in any home and its PRIMUS®LEXSOFT™ fibers make Allure exceptionally soft and fade resistant thanks to solution dying. It doesn’t stop there! Allure has stain and dirt resistance so you can have easy cleanups when you make common household spills. With this carpet, even your pets’ accidents are no match, thanks to its PUP® (Pet Urine Protection). Beautiful, easy to clean, and soft to touch, Allure makes comfort easy!

Allure Attraction Carpet
  • Made from exceptionally soft fibers for added comfort for the home
  • Solution-dyed fibers are fade resistant for long-lasting color
  • Stain and soil resistance for easy cleaning of common household spills


Lexshieldtm Plus

LexShieldTM Plus

Helps carpet resist dirt, stains, and allows most spills to be cleaned up with water.

PUP® Pet Urine Protection

PUP® Pet Urine Protection

Designed to help resist penetration of pet urine.

Manufactured In The USA

Manufactured in the USA

All or virtually all of this product is manufactured in the U.S.A.


Product Warranty

We have some of the best warranties in the industry and we service them ourselves.

Lifetime Limited Stain Warranty Badge
20 Year Limited Abrasive Wear Warranty Badge
10 Year Limited Texture Retention Warranty Badge
7 Year Limited Soil Warranty Badge

Installation Warranty

We want you to be satisfied with your new floors, that’s why we offer a 1 Year Limited Installation Warranty.

warranty image

Product Details

Backing Action Back
CRI Green Label Plus # 7838
Density 1921 oz/cu yd
FHA Approved Yes
Fiber Polyester
Fiber Brand Primus® LexSoftTM
Manufactured in USA Yes
Pattern Repeat 0"
PUP® Pet Urine Protection Yes
Soil Warranty Soil - 7 Year Ltd
Stain Warranty Stain - Lifetime Ltd
Texture Warranty Texture – 10 Year Ltd
Wear Warranty Wear – 20 Year Ltd
Yarn Twist 4.91 tpi
Enhanced Protection LexShieldTM Plus
Fiber Specification 100% Primus® PET LexSoft™ Solution Dyed BCF Polyester
Pattern Repeat Width 0"